Supporting studios in every continent, we have helped agencies develop and build their media infrastructure so they can deliver great content quickly anywhere in the world. We know what is important – global collaboration, scalability, insights and driving the programmatic creation of media. We have a track record of giving the world’s leading agencies a competitive edge.
ChallengeScope: Utilise Azure Services and Microsoft Teams for global asset management Identified Files: Over 100 Million Total Storage: 4.5PB Craft Worldwide is the production arm of the global advertising network McCann Worldgroup, consisting of 20 studios...
Content velocity is ever increasing, and the need to keep up with changing user trends has led to brands bringing parts or all of the creative process in house. We design and deploy workflows that enable businesses to dynamically spin up facilities, collaborate globally, automate time consuming processes and connect with their customer through data insights.
The very nature of news means around-the-clock media creation. Publishers now need true follow the sun collaboration and extra fast distribution to ensure they are the first to break news. Whether it’s for collaboration or data transfer, we have designed and implemented media workflows that give our clients an all important competitive edge when delivering time-sensitive media.
Streaming platforms have irreversibly changed the media landscape. Broadcasters now have to take everything they have learnt in the last century and pivot to meet consumer demands. Since our inception, we have been helping the world’s largest broadcasters change and disrupt by leveraging the agility and scalability of the cloud and the efficiencies of production automation and collaboration.
The global expansion of sports leagues has meant that teams now need to create, publish and distribute compelling media faster and on a much greater scale, across multiple platforms, in order to increase brand awareness and audience engagement. We have helped teams to utilise the cloud to digitise and enrich archives, edit and publish media on the road and gain valuable audience insights.