Case Study: Scaling Highlight Production with AI Abstract

Case Study: Scaling Highlight Production with AI Abstract

Case Study: Scaling Highlight Production with AI Abstract

Case Study: Scaling Highlight Production with AI Abstract

Live Events Organizer

As one of the world’s leading live events organizers, this U.S.-based company delivers thousands of performances each year across music, sports, and cultural entertainment. Their mission is to delight audiences globally, and a key part of that experience is the creation of compelling highlight packages that extend the reach of their events across social media, broadcast, and promotional channels.

Customer

Customer

Live Events Organizer

Live Events Organizer

Products and Services

Products and Services

Products and Services

Organization Size

Organization Size

Organization Size

3-5k

Customer

London Live

Partner

Partner

Partner

Microsoft

Industry

Industry

Industry

Live Events

Country

Country

Country

United States

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Problem

Problem

For years, the company relied on manual workflows to create highlight reels from live events. Editors spent the majority of their time searching through hours of footage to find relevant moments—a process that became increasingly unsustainable as the number of events and content outlets grew. While highlight packages were proven to drive engagement and brand visibility, the team struggled to scale output without adding headcount.

Solution

Solution

To meet demand without expanding the team, the company deployed Support Partners’ Sequence Generator AI Agent. The solution automatically searches indexed video content, identifies highlight-worthy segments using rich metadata, and assembles a rough-cut sequence aligned with the desired theme or audience. This sequence is then exported directly into Adobe Premiere, where editors can apply their creative polish. What once took hours of manual effort is now completed in minutes.

Business Benefit

Business Benefit

By automating source video discovery and rough-cut assembly, the AI Agent has reduced the time editors spend on non-creative tasks by up to 75%. This allows the team to produce more highlight packages, faster—without compromising quality. The result is greater reach, stronger brand presence, and more time for editors to focus on storytelling that resonates with audiences.

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